Alicia Ford
Graphic Designer
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Hello, I'm Alicia, an experienced graphic designer, creating compelling visual design across both B2B and B2C markets.
Based in Edinburgh, UK my key strengths include: Building visual identities that capture and engage audience, utilizing state of the art software to create ready to print graphics, collaborating with directors and clients to generate visual narratives for overall goals and maintaining a pulse on emerging industry trends, ensuring content remains fresh, relevant and cutting-edge.
When i'm not getting creative, you will find me exploring the outdoors, hitting the gym or getting crafty with an endless supply of coffee!
Work Experience
2018 - Present
June 2019 - December 2023
November 2018 - June 2019
November 2018 - June 2017
2017 - 2018
2014 - 2017
Freelance Graphic Designer
Chelsea Technologies - Marketing Executive
Chelsea was facing an upcoming rebrand, with the aim to enhance its presence in the oceanographic market. As marketing executive, I oversaw the rebrand and generated key materials from brochures, datasheets, videos, blogs, event stands, social media graphics, website management and presentations. Succeeded in event management organising many domestic and international shows.
Charles Austen Pumps - Marketing Assistant
Charles Austen Pumps were running two separate entities with a small team. As marketing assistant, helped support the promotion of both ranges, organised international exhibitions and enhanced their brand profile. Succeeded in rebanding their 2019 product catalogue.
HemingCo - Digital Marketing
HeminCo is an small, independent clothing store who wanted to start connecting with the growing digital market by create an online store. As digital marketer, helped develop their shopify ecommerce store, captured clean, compelling product photos, edited using adobe creative suite and managed content upload. Succeeded in enriching their online presence.
University of Portsmouth- Ma Digital Media
University of Portsmouth- Ba Graphic Design